How To Build a Handyman Business Website

Website surrounded by construction tools

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Are you looking to create your own handyman business website that brings you a constant flow of new customers?

Would you like that website to not only draw attention to your handyman business, but also do your selling for you?

Do you have a limited budget, but also want a professional finished product that you are proud of?

Creating a website for your small business is now easier than ever.  In the matter of a few hours, you can have your website up and running, ready to bring in the new customers.

In this series of posts, I’m going to show you how to create a handyman business website that will bring in customers and sell your services for you with very little monetary investment.  This is the process I used to build my website and I am extremely happy with the results.

If you have any questions related to this topic, please leave them in the comments below.  Thanks!

Benefits of a good website

Exposure

By having a website for your small business you will get exposure to customers that you wouldn’t otherwise be able to reach.  People that are searching for handyman services in your area will find your website, call you, and hopefully hire you (this last part depends on you).

The phonebook is dead

Ok, maybe not quite dead.  But, where do you think customers are going to look when they need a handyman?  Maybe your 80 year old grandma will use the phonebook, but the vaste majority of home owners will search the internet.

Your own personal sales force

How would you like a personal sales force that works 24 hours a day?  If set up properly, your website will be exactly that.

Trust builder

Building trust with your customers will make your more money, period.  Customers tend to trust you more when you have a professional website.  It makes you look more established.

Should you build your own website or outsource it?

Creating a website isn’t for everybody.  With all of the amazing tools it’s easier than ever, but it will take a little bit of learning and possibly frustration.  I’m going to make it as easy as possible, but I can only do so much.  Your handy skills will need to do the rest.

I built my handyman business website from scratch and it took me a long time.  Keep in mind that this was my first website and I did a LOT of research and testing along the way.  Since then I’ve built the very website that you are visiting right now.

The  good news is that you get to benefit from my experience as I plan to lay the process out in detail for you first timers.  This should save you a significant amount of time.

In fact, I’ve created a complete video course that will help you get your website up in matter of a few hours. (paid course)  Learn more>>

If you are thinking of hiring somebody to build your website, that’s not a bad idea.  Just make sure you understand that you get what you pay for.  Don’t go with the cheapest option because you’ll end up paying for it later.

If you follow my recommendations, you’ll end up spending between $100 and $200.  Not to bad!

Let’s get started!

Now that you know what you’re in for, it’s time to take the first step in creating your handyman business website:  Choosing and Purchasing a Domain Name.

Table of Contents

  1. Choosing and Purchasing a Domain Name
  2. Web Hosting Made Easy
  3. Installing WordPress
  4. How to Easily Make Your Website Look Professional
  5. Generating targeted traffic, conversions, and more>>

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  • Steve Norman June 14, 2013

    Good article. Really helpful.

    btw, I am starting a new business for grass cutting and got my website built by websitedesign-toronto. Do you suggest anything else other than the website for online promotions. Just wondering since you guys seems to be an experts at this.

    • Big D June 17, 2013

      Hi Steve,

      Yes, I absolutely recommend several other things. Make sure to sign up for the online web directories which you can find out how by clicking here. Also, social media websites are good for online promotion and have worked well for many small businesses. These are sites such as Facebook, Twitter, Pinterest, LinkedIn, etc.

  • Vanessa July 10, 2013

    There are plenty of web design firms. I have a small business that supports small business including web design, hosting, social media and gerneral office admin. All my services are virtual so your cost is less and you only pay for the time you use. Email me for quotes.

  • mike August 30, 2014

    Good information.
    You should update your 2012 copyright at bottom of page to 2014, google looks at this for sure.

    • Dan Perry September 1, 2014

      Thanks for looking out. I didn’t realize it hadn’t been updated.

  • Daniel May 23, 2015

    I got lucky with six leads from home advisor rite from the start.
    After that I got leads not for my service. Then leads just kicking the tires.
    All and all I owe home advisor under 300 and debating using them again.
    Thanks. Dan.
    I now 1099 for a handy service in town.
    Wow what a wake up call on pricing.

  • Daniel C June 12, 2015

    I have been waiting too long to comment on these tips. In a word they are golden. Thank you Big D for your podcast’s and your advice they have helped my business out tremendously. I started my handyman business the same year as you but gave up on it after one year. My lack of knowledge on several things made for a frustrating experience. Not pricing properly, not optimising my website, not understanding how to use Google adwords and on and on. The resources that you’ve provided gave me the motivation to get started again and leave the job that I absolutely LOATHED.

    As I listened to you I could hear myself because the reason I wanted to start a handyman business was financial freedom yes, but more importantly to free my time. My wife encouraged me a few months back to listen to your podcast becuase she thought I would get something out of it. I absolutely did. I followed all of the advice about a professional image something that emcompasses (or should encompass) the entire business. Uniforms, business cards, a branded vehicle all help to set us apart, and they do. If anyone is starting a handyman business please follow Big D’s advice on this. It works and your competition is probably not doing this. If you are a handyman I can almost guarantee that most of your competition is not doing this or they are doing it wrong.

    I started my website bought the domain name and spent A LOT of time on my website in order to make it look professional. Time well spent. The other day a customer called and said that my website is “above and beyond what others in my area were doing”, and I still think it needs work but it was nice to hear. I was always afraid of too much competition in my area but not any more. Marketing can set you apart and I am glad that Dan spent so much time emphasizing that.

    Dan I know that this was a long comment but I wanted to thank you for all of your advice. You deserve to be successful just for helping others to succeed. I started my business officially in may. Among my residential customers I have also gotten calls from a national maintenance company to cover some of their retail stores and most recently the owner of a chain of Papa Johns restaurants is looking for someone trustworthy that he can call on a regular basis to do their current and future maintenance. All this in a matter of just 4 weeks in business. They found me I didn’t go calling for them all thanks to your tips. In 4 weeks I cleared about 4 thousand dollars and things are looking up. I could go on but I think my point is abundantly clear. Again thank you I wish you all of the success you deserve.

    P.S.
    I read your post about the plasma tv you dropped and thought about the job I have next week to hang two 70 inch led tvs. YIKES.

    • Dan Perry June 12, 2015

      That’s awesome, Daniel. I’m humbled to have had such an impact on your business. Thank you for sharing this as it gives me fuel to keep on creating content to help others. It’s great to hear from somebody who didn’t just read my information and sit on the sidelines, but put it to work. That’s a powerful habit that if you continue with, the sky is the limit. Good job and doing what most don’t, It sounds like you are enjoying the benefits already!

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